A developer can listen to a game's recorded dialogue before releasing it. A character that invents its replies during play could say something nobody at the studio has heard. Steam's content survey draws a line between AI-assisted material that ships with a game and material generated while it is running.
Valve says its focus is content players consume, such as dialogue, art or localization. Its documentation asks developers shipping live-generated content to describe the safeguards they use to prevent illegal output. The survey is part of a broader release review.
The distinction gives readers a practical way to interpret disclosures. A game can use AI to make something before release, generate something each time people play, or do both. Each approach gives the studio different opportunities to check what reaches players.